Canisius Marketing Graduates Use Their Skills to Generate Revenue in Any Industry 

The marketing major is designed for students who want a balanced career that rewards creativity, while requiring business results. 

A Well-Rounded Course of Study that Includes both Contemporary Theory and Relevant Marketing Applications

  • Supply exceeds demand for marketing internships at Canisius, so opportunities to gain real-world experience are abundant. 
  • Career possibilities for marketing majors are numerous. Professionals with marketing expertise continue to be in high demand.
  • Innovative new courses acquaint majors with key aspects of global marketing.
  • The Canisius Chapter of the American Marketing Association (AMA) has won numerous awards at the National Collegiate Conference of the AMA, held in New Orleans each April.
  • The Marketing Department faculty are experts in their fields and help students achieve the career goals they set for themselves.
  • Canisius offers a cooperative program with the Fashion Institute of Technology (FIT): students complete three years of business and liberal arts courses at Canisius, then study for a year at FIT in New York City. 

    The Canisius Marketing & Information Systems department offers a minor in Information Systems that allows marketing majors to combine marketing with technology to gain valuable skills, increase their productivity and enhance their employment prospects. Canisius marketing majors can get a distinctive edge in digital marketing, social media marketing and data analytics. Click here to see the Information Systems minor.

Want more information?

Call 1-800-843-1517 to talk to an admissions counselor.