Genesee Community College (GCC) A.S. Business Administration → Canisius University (CU) B.S. Marketing
| GCC Coursework | Credits | Canisius Equivalency | Credits | Remaining Canisius Requirements | Credits |
|---|---|---|---|---|---|
| Major & Business Core | |||||
| Intro Financial Accounting | 3 | ACC 201 Financial Accounting | 3 | ECO 256 Business Analytics | 3 |
| Statistics | 3 | ECO 255 Business Statistics I | 3 | MGT 325 Operations Analysis for Business | 3 |
| Microeconomics | 3 | ECO 102 Microeconomics | 3 | MGT 370 Managerial Environment | 3 |
| Macroeconomics | 3 | ECO 101 Macroeconomics | 3 | FIN 201 Introduction to Finance | 3 |
| Calculus for Business | 4 | MAT 106 Calculus for Non-Science | 4 | MGT 446 Management Policy & Strategy | 3 |
| Principles of Marketing | 3 | MKT 201 Principles of Marketing | 3 | MKT 320 Consumer Behavior | 3 |
| Management Principles | 3 | MGT 101 Introduction to Management | 3 | MKT 350 Digital Marketing | 3 |
| Managerial Accounting | 3 | ACC 202 Managerial Accounting | 3 | MKT 371 Digital Marketing Analytics | 3 |
| Business Computing | 3 | ISB 101 Management Information Systems | 3 | MKT 401 Marketing Cases | 3 |
| Major Total | 28 | 28 | 33.5 | ||
| Upper-Level Marketing Electives | 6 | ||||
| BUS 201 Launch Your Career | 0.5 | ||||
| BUS 401 Launch Your Experience | 0 | ||||
| Core (General Education) | |||||
| College Composition | 3 | ENG 111 Academic Writing | 3 | GRIF 201 | 1 |
| Intro to Philosophy | 3 | PHI 101 Philosophy | 3 | RST 101 Religious Studies | 3 |
| History (American/Western Civ) | 3 | Field 4 History | 3 | Field 1 Religious Studies | 3 |
| Public Speaking | 3 | Oral Communication | 3 | Field 2 Philosophy | 3 |
| Natural Science | 3 | Field 6 Natural Science | 3 | ENG 112 Writing About Literature | 3 |
| Foreign Language | 3 | Global Awareness | 3 | Field 5 Social Sciences | 3 |
| Arts / Humanities Elective | 3 | Field 3 Arts & Literature | 3 | Justice Attribute | 3 |
| Health/PE | 2 | Free Elective | 2 | Diversity Attribute | 3 |
| Technical Writing | 3 | Free Elective | 3 | Advanced Writing Intensive | 3 |
| Principles of Business | 3 | Free Elective | 3 | Free Electives | 3 |
| Business Law I | 3 | Free Elective | 3 | ||
| Core Total | 35 | 35 | 28 | ||
| Total | 63 | 63* | 61.5 | ||
Notes
- *A maximum of 66 credits can be transferred from a two-year college.
- A minimum of 18 credits in the major must be completed at Canisius.
- 120 total credits are required for graduation.
- Additional coursework may be required if non-attributed electives are selected.
Transfer pathways are intended as general guides and are subject to change. Course availability, program requirements, and articulation agreements may be updated. Students are encouraged to consult with an advisor to confirm the most current requirements.